Legal

Cookie Policy

Last updated

MuffinPay uses a few essential items of browser storage to make the sites and the waitlist work. Analytics and marketing cookies run only if you accept them in the cookie bar, and you can change your choice at any time with Cookie Preferences at the bottom of every page.

What are cookies?

Cookies are small files a website stores in your browser. Similar technologies, such as local storage, work in the same way. We use both, and this policy calls them all “cookies”.

Which cookies are always on?

These are needed for the sites to work and do not track you across other websites. They are stored only in your browser.

NamePurposeKept for
mp_consentRemembers your cookie choiceUntil you clear it
mp_themeRemembers light or dark modeUntil you clear it
mp_waitlistShows your invite link again when you returnUntil you clear it
mp_ref_byRemembers the invite code of the friend who sent youUntil you clear it
mp_utmRemembers which campaign link brought you, so it is saved with your sign-upUntil you clear it
Cloudflare security cookies (for example __cf_bm)Protects the sites from bots and attacks30 minutes to 1 year

Which analytics cookies do you use?

Only if you accept analytics cookies:

ProviderCookiesPurposeKept for
Google Analytics_ga, _ga_*Counts visits and shows which pages and campaigns workUp to 13 months
Microsoft Clarity_clck, _clsk, CLIDShows how people use the page, with personal details maskedUp to 13 months

Which marketing cookies do you use?

Only if you accept marketing cookies:

ProviderCookiesPurposeKept for
Meta (Facebook, Instagram)_fbpMeasures our ads and shows them to people likely to be interestedUp to 3 months
LinkedInli_sugr, bcookie, lidc, UserMatchHistory, AnalyticsSyncHistory, li_fat_idMeasures our LinkedIn adsUp to 1 year

We use Google Consent Mode: until you choose, Google tags are told that analytics and advertising storage are denied. If your browser sends the Global Privacy Control signal, we treat it as a refusal of marketing cookies.

How do I change my choice?

  • Select Cookie Preferences at the bottom of any MuffinPay page to accept, reject or choose by category
  • Delete cookies and site data in your browser settings at any time
  • Use your browser’s private mode, or a privacy setting such as Global Privacy Control

Rejecting analytics and marketing cookies does not affect the waitlist. Deleting essential storage means the page will not remember your invite link or your choices.

Where can I find out more?

Our Privacy Policy explains how we use personal data and your rights. Questions: info [at] muffinpay.com.