What are cookies?
Cookies are small files a website stores in your browser. Similar technologies, such as local storage, work in the same way. We use both, and this policy calls them all “cookies”.
Which cookies are always on?
These are needed for the sites to work and do not track you across other websites. They are stored only in your browser.
| Name | Purpose | Kept for |
|---|---|---|
| mp_consent | Remembers your cookie choice | Until you clear it |
| mp_theme | Remembers light or dark mode | Until you clear it |
| mp_waitlist | Shows your invite link again when you return | Until you clear it |
| mp_ref_by | Remembers the invite code of the friend who sent you | Until you clear it |
| mp_utm | Remembers which campaign link brought you, so it is saved with your sign-up | Until you clear it |
| Cloudflare security cookies (for example __cf_bm) | Protects the sites from bots and attacks | 30 minutes to 1 year |
Which analytics cookies do you use?
Only if you accept analytics cookies:
| Provider | Cookies | Purpose | Kept for |
|---|---|---|---|
| Google Analytics | _ga, _ga_* | Counts visits and shows which pages and campaigns work | Up to 13 months |
| Microsoft Clarity | _clck, _clsk, CLID | Shows how people use the page, with personal details masked | Up to 13 months |
Which marketing cookies do you use?
Only if you accept marketing cookies:
| Provider | Cookies | Purpose | Kept for |
|---|---|---|---|
| Meta (Facebook, Instagram) | _fbp | Measures our ads and shows them to people likely to be interested | Up to 3 months |
| li_sugr, bcookie, lidc, UserMatchHistory, AnalyticsSyncHistory, li_fat_id | Measures our LinkedIn ads | Up to 1 year |
We use Google Consent Mode: until you choose, Google tags are told that analytics and advertising storage are denied. If your browser sends the Global Privacy Control signal, we treat it as a refusal of marketing cookies.
How do I change my choice?
- Select Cookie Preferences at the bottom of any MuffinPay page to accept, reject or choose by category
- Delete cookies and site data in your browser settings at any time
- Use your browser’s private mode, or a privacy setting such as Global Privacy Control
Rejecting analytics and marketing cookies does not affect the waitlist. Deleting essential storage means the page will not remember your invite link or your choices.
Where can I find out more?
Our Privacy Policy explains how we use personal data and your rights. Questions: info [at] muffinpay.com.

